Anastasia Kushkova: school uniforms can be and should be elegant!
DimArk celebrated its first 10 year anniversary last year. Since the very start of its business the company has been proving itself as a manufacturer and supplier of high quality elegant and fashionable business clothes. Today DimArk offers classic suites and trousers for children and juniors. A school collection which was truly acknowledged by children and parents will be presented at the spring exhibition. Anastasia Kushkova, the company’s general manager, describes the new collection.
“Our line-up includes clothes for any height. We make school uniform for sizes from 26 to 52 for three age groups and two width groups. The school uniform suit of this year consists of a single-breasted jacket with a combined lining and trousers with an adjustable waist-band. For suits tailoring we use user-friendly half-woolen enhanced durability fabrics. All our products comply with the state standards. The excellent tailoring quality is achieved by using modern technology and European templates in our production. Our suits and trousers fit well and will suit the most sophisticated customers, taking into account the wide variety of the products.”
“In the near future we plan to considerably widen our range of clothes for children. We’ll add shirts to our collections. We are going to show some of the items this spring at the exhibition. The products from DimArk are on sale in 80 cities of Russia. We are planning a further expansion. Wholesale has been the most effective sales channel for us yet. However, retail is also very important. Our 2017 result is very positive for the company. Our sales have increased by 30%. In 2018 we plan to reach at least the results of 2017.”
“We’ll bring many interesting new models of clothes to the exhibition in February: suits, trousers, shirts, jackets of various styles, both for children and for juniors. We’ll have the widest school uniform models range we’ve ever had.”
“The appearance of a modern schoolchild should be very stylish. It means that our suits style should satisfy a wide range of customers. This is what our company is working for.”