Anastasia Kushkova: DIMARK school uniform means comfort, style, and affordability
DIMARK celebrated its first anniversary last year. The company is a reputable manufacturer and supplier of elegant business clothes for men and school uniform for boys. The company will bring a full school uniform collection for boys for 2019 to the CJF spring edition. Anastasia Kushkova, the owner of the brand, told us about the advantages of the collection and about the plans for 2019.
– What is the product range of the DIMARK school uniform collection today?
– The product range of the school uniform has been enlarged over the past year. Today, we have more than 30 models of suits and jackets for boys and teenagers, and practically for all of these we offer additional trousers. We also offer a variety of gilets to compose three-piece suits for little fashionmongers. We offer more than 20 kinds of shirts to complete the image.
– What are the advantages and distinctive features of your collection: a recognizable style, a good quality, or an affordable price?
– We are selling our school uniform in 70 cities of Russia already, and we are not going to stop the expansion. The customers like the fact that they can buy an interesting model of good quality at such an affordable price very much. The geography of our sales is steadily expanding. We are prepared to offer direct shipment of clothes and a flexible discount system. We also have our brand shops in Cheboksary, Kirov, Sterlitamak, Penza, Krasnoyarsk, and Ufa.
We have carried out an analysis of the variants of the school uniform offered all around Russia; and we have designed and elaborated an optimal uniform which will make modern school children look stylish, feel comfortable, and fully comply with the corporate culture of their schools. At the same time the price of the suit of a perfect quality (one of the best in Russia) is not high, and it will help parents save money.
– What will you bring to the CJF exhibition? What would you advise to pay attention to?
– In February, we’ll bring our novelties to the exhibition: various jackets from classic to casual style. There are special mobile phone pockets protecting against magnetic radiation in our suits, and the trousers’ belts are adjustable. I recommend paying close attention to these items. There will be our first models of chinos trousers and a number of new suits and accessories.