Stylish brands and topical cases at CJF Presentation Area
The Presentation Area will be opened in Pavilion No.1 on February 25: various events reflecting all the aspects of the children’s fashion will be held there. The participation is free of charge, although some events require registration in advance.
The exhibition visitors and exhibitors’ representatives will be able to choose useful events and presentations. Besides, it will be possible not only to receive information on a brand and to negotiate the cooperation terms but also to gain new knowledge.
Four presentations of children’s clothing and footwear brands will take place at the Presentation Area this day.
Inga Veselova, Omega Sales Manager, will tell about innovations in manufacturing of polymer footwear for children.
Eugene Shveigert, VESTER® Deputy Marketing Director, will speak about the compliance with the environmental protection and safety standards in manufacturing of men’s shirts.
Tatiana Kozhurina, the head of Fiona®, will speak about the novelties in their line-up of children’s headwear.
Maria Ilchenko, LEVI’S KIDS, will make a presentation of the LEVI’S KIDS footwear for children and juniors for autumn/winter 2019/2020.
The workshop on the Role of Event Marketing in Promotion of a Brand for Children will be an educational part of the program of the day. The seminar will be held by Anastasia Avvakumova, the Managing Partner of Studio42 Advertising Agency.
The program of the day will start with a presentation on school uniform trends prepared by Irina Nikiforova, the Head of Wholesale Department of ITC Peremena.
Natalia Simonova, a shareholder of Sonya-Textile, will speak about AnyKids, a top class clothes for children created in Siberia and about the establishment and development of the brand.
Anastasia Voronkova, Krasavushka General Director, will hold a workshop on methods of sales increase in such seemingly seasonal product category as elegant dresses.
Yulia Madyanova, representing Stilniye Neposedy (Stylish Fidgets) brand, will present a wide line-up of school uniform, elegant dresses, and outerwear. Stilniye Neposedy is one of the largest manufacturers of clothes for children in Russia. All the collections are designed with love and made according to the highest quality standards. The company specialises in three product categories: elegant clothes, outerwear, and school uniform. Stilniye Neposedy prepares a new collection every season. What will it be like? What fashion trends will be introduced by designers this season? How to make the right choice of school uniform? All these questions will be answered at the presentation of the new collection – School 2019-2020 – from Stiliye Neposedy at 15:10.
The workshop on Prices, Taxes and Deals: How to Make Profit will be the first educational part of the program of the day. It will be held by Elena Pismenskaya, Kids Fashion Retail Consulting Agency.
It will be followed by the workshop on Trends Inspiring Purchase in the Era of Discerning Purchases held by Ksenia Leri and Trendsquire Trend Bureau.
The conference on Effective Technologies of Online Sales of the Clothes and Footwear for Children will be held during the whole day. Sales departments’ heads, buyers, and business owners are welcome to take part in the conference.
The Mother at Work multi training will take place in the first part of the day; it is dedicated to the women on maternity leave. The Moscow Department of Labour and Social Protection is the co-organiser of the event.
The presentation of the school uniform by ITC Peremena will be held for the second time later this day.