Svyatoslav Sokirko: success at the exhibition from the first try
Sens Fashion is an example of how a family studio turned into a Russian brand of school uniform manufacturer. Since 2015 the company has annually produced and sold about 100,000 high quality products at an affordable price. Svyatoslav Sokirko, Director of the Tyumen branch of the company, who represented the brand at the exhibition, told about the collection and about the company’s plans.
For Sens Fashion this is the first experience of participating in the events on this scale. Basically, we present models of school uniform for both younger and senior schoolchildren. The quality of the produced models is distinguished by durability and functionality, conservative and dignified style. But at the same time, there are no similar and boring collections. Our designers managed to strike the right balance, so all the products look quite modern and elegant. We have also designed models for children with non-standard figures. Therefore, everyone can find the right fit.
Until recently, we worked in retail with end customers, and now we are expanding our production capacity and we have prepared a very good offer for wholesale customers. Therefore, we decided to participate in the exhibition of this level and we were right! We have received a very good feedback from visitors, and we have found many new customers.
We manufacture school uniform in Kazakhstan, in the city of Petropavlovsk, and we also opened a branch in Tyumen. In our production we use polyviscose, wool mixture, mainly fabrics of our Russian manufacturers; if we use imported fabrics, then we ourselves carry out certification in Astana.
What are the most significant events for the company?
The launch of office clothes product line-up and clothes for teaching staff of schools, was one of the most significant events last year for us. Every year we also, tend to introduce new fabrics and accessories into the production of school uniform. We are improving the model line-up, as well as expanding the product range.
Our main goals for 2019 are to hire more staff due to expansion of manufacturing areas in Tyumen and other regions. Every year we attract more and more schools for cooperation. Today, Sens Fashion is successfully selling its products in Russia and Kazakhstan.