Ariadna-96 reports GíníK® sales growth
Ariadna-96, a Russian factory of childrenís clothing, reported a revenue growth. At the end of April 2019, the company marked record monthly sales of GíníK® new outerwear collection of the season Winter 2019/2020: the increase amounted to 20.1%.
In October 2018, the management of GíníK® officially announced the media that the factory planned to grow every year at least 15% in revenue. Ariadna-96 had already achieved such a result before the season of winter clothing sales started.
The start of sales of the new GíníK® winter collection was announced in mid-March, but the new models were only available for wholesale pre-order for childrenís clothing stores, online stores, retail chains, and other market players. The retail sales of new GíníK winters officially start in July.
The Brandís analysts also noted that the main increase was recorded in the category of overcoats for girls, which was 36.6%. This product group has been showing a positive dynamics for several seasons, and it is a best seller. The number of models presented in this category of the product range increased in the new collection of GíníK® Winter 2019/20.